by creativeconsultancies | May 26, 2015 | Art + Money, Arts Business, Arts Marketing, Creative Consultancies, Ideas, Planning, Workshops
As an artist you have a total right to create completely for yourself. In fact truly resonant creative products (music, writing, acting, craft, painting, dance, whatever it is) generally come from a place of complete authenticity and disregard for who wants them. ...
by creativeconsultancies | May 20, 2015 | Arts Business, Arts Marketing, Creative Consultancies, Ideas, Planning, Workshops
I’m very keen to get artists out of the gutter and into positive cash flow. I think as creatives we’ve been sold some big, bad myths that keep us stuck in negative self judgement, deflating self talk and a poverty conscious mindset. Today I want to debunk 2 of those....
by creativeconsultancies | May 14, 2015 | Arts Business, Arts Marketing, Creative Consultancies, Ideas, Planning
A while ago I went to talk in Sydney on crowdfunding by Pozible co-founder Rick Chen. Crowdfunding is such a great opportunity for creative businesses to explore, not only in terms of your financial strategy but also incorporated into your marketing. Here are my top...
by creativeconsultancies | May 6, 2015 | Arts Business, Arts Marketing, Creative Consultancies, Ideas, Planning, Workshops
A while ago I attended an arts business morning tea. I didn’t go in the particular hope of learning new business skills or having personal arts biz revelations. I went because it was an ideal piece of “competitor analysis” as a part of my ongoing “market...
by creativeconsultancies | Apr 20, 2015 | Arts Business, Arts Marketing, Creative Consultancies, Ideas
For a very short lived period I reinvented myself creatively as a fair trade fashion designer. Being fashion ambivalent at best, it was a strange tangent (I blame baby brain) and, predictably, turned out to not really be the business path for me. It was a wonderful...
by creativeconsultancies | Mar 10, 2015 | Arts Business, Arts Marketing, Creative Consultancies, Ideas
10 marketing strategies for artists that do not involve social media! Oh lordy so here we go. Social media and marketing for artists. I made the mistake of sharing some advice in an online entrepreneur group I belong to (not for artists) about how much time and energy...
